ASA / ASO Manager (App Store Growth)
8.0/10
GoMining
$57,500 – $97,750 USD
Remote
mid
about 4 hours ago
cryptomarketingtechweb3ASOASAApp Store OptimizationApple Search Adsmobile analyticsdata analysiskeyword researchcreative optimization
AI Summary
The vacancy is well-structured with clear responsibilities and requirements, though some details on compensation and company presence could improve clarity.
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Description
What you'll do
- •Develop and execute ASO and ASA strategies for the App Store and Google Play
- •Optimize app metadata: title, subtitle, keywords, short/long description, promotional text
- •Plan, launch, and scale Apple Search Ads campaigns (Discovery, Search, Today, Products)
- •Drive ASO growth on Google Play through metadata, creatives, and store listing experiments
- •Conduct keyword research, competitor analysis, and search intent mapping for both stores
- •Run A/B tests on creatives (icon, screenshots, preview videos, feature graphics) using product page optimization and store listing experiments
- •Improve conversion rate (CVR), click-through rate (CTR), and tap-through rate (TTR)
- •Monitor and improve organic rankings, category rankings, and featured placements
- •Optimize for ratings, reviews, and store editorial visibility
- •Track and analyze KPIs: impressions, installs, CPI, CPA, ROAS
- •Run experiments and continuously improve performance based on data
- •Leverage AI tools and agents (Claude and others) to increase productivity, automate routine tasks and scale output
- •Collaborate with product, marketing, creative, and analytics teams
- •Stay up to date with App Store and Google Play algorithm changes, new ad formats, and platform updates
Conditions
- •Learning support - courses, English classes, and conferences (up to 100% reimbursement)
- •Unique loyalty program - receive corporate digital miners and earn passive income with no investment
- •Team culture: retreats in international locations (for example, company apartments in Cyprus).
- •Memorable events with wow prizes - we celebrate big occasions in a big way
- •“Employee of the Month” award - we recognize and reward our top performers
- •Paid leave: up to 20 vacation days + 8 company holidays + 5 personal days per year
- •New career tracks - real opportunities to grow into expert or top management roles
- •Work-life fit - flexible hours and remote work.
Requirements
- •3+ years of ASO experience and 3+ years of hands-on ASA campaign management
- •Proven track record with measurable results (install growth, ranking improvements, CPI/CPA reduction, ROAS)
- •Strong understanding of App Store and Google Play ranking factors and algorithm differences
- •Keyword research, search intent, and metadata optimization
- •Creative optimization and CRO for store listings
- •Apple Search Ads bidding strategies, keyword match types, and audience targeting
- •Experience with ASO/ASA tools (AppTweak, Sensor Tower, data.ai, Asodesk, SearchAdsHQ, MobileAction, or similar)
- •Experience with mobile analytics and attribution platforms (AppsFlyer, Firebase)
- •AI-native mindset: hands-on experience using Claude and AI agents to increase personal and team productivity, automate workflows, and accelerate execution
- •Strong analytical skills and ability to work with large data sets
- •Ability to think in hypotheses, experiments, and measurable outcomes
- •Experience working cross-functionally with creative, product, and growth teams
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