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Overview
Opticell is looking for a Creative Designer for their performance team. The role focuses on creating engaging designs that drive CTR, with a full remote work setup.
Responsibilities
- •Create static and GIF designs for Demand Gen and Kayzen: lifestyle, news-style, social proof, education. Continuous testing and rotation are required as creatives have a short lifespan.
- •Reskin for new geos: language, currency, flags, local visual codes.
- •Work within Google DG / UAC / Unity / Mintegral moderation guidelines: know the limits and maximize output without crossing them.
Conditions
- •Fully remote, no offices or unnecessary calls.
- •All subscriptions for neural networks are covered by us.
Requirements
- •Proficient in Figma and Photoshop: quick templates, clean layers, fast assembly.
- •GIF animation skills: highlights, buttons, accents that catch the eye in feeds.
- •Understanding of banner mechanics: hierarchy, gaze movement (hero → trigger → CTA), and why some combinations perform well while others do not.
- •Sensitivity to the financial niche: luxury, winning, trust, urgency—packaged to avoid bans.
- •Habit of using spy services to bring trends before they appear in briefs.
- •Familiarity with AI tools in work, not just theoretical knowledge: Midjourney, Flux, Ideogram, Nano Banana, Photoshop AI for generation and edits; Kling, Runway for quick video.
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