Creative Studio Lead, Campaigns

Waymo is seeking a Creative Studio Lead for Campaigns to drive bold creative narratives and manage high-visibility marketing campaigns. The role requires extensive experience in brand creative and people management. Waymo is an autonomous driving technology company with the mission to be the world's most trusted driver. Since its start as the Google Self-Driving Car Project in 2009, Waymo has focused on building the Waymo Driver—The World's Most Experienced Driver™—to improve access to mobility while saving thousands of lives now lost to traffic crashes. The Waymo Driver powers Waymo’s fully autonomous ride-hail service and can also be applied to a range of vehicle platforms and product use cases. The Waymo Driver has provided over ten million rider-only trips, enabled by its experience autonomously driving over 100 million miles on public roads and tens of billions in simulation across 15+ U.S. states. On the Waymo Marketing team, you will help to connect people with the magic and impact of Waymo's autonomous driving technology. Our team has the unique opportunity to not only grow Waymo's brand from the ground up, but to also build societal acceptance for autonomous driving technology for the first time in history. We build thoughtful marketing strategy, positioning, messaging and creative assets to deliver messages that matter to our audience, communicated through anything from video content, to social media interactions, to immersive physical experiences. We also shape Waymo's go-to-market initiatives, helping to transform Waymo into a thriving business with a growing user base.

• •Pioneer bold creative and brand narratives that translate Waymo’s frontier autonomous driving technology into clear, compelling, and human-centered campaigns.
• •Drive the creative vision and execution of high-visibility campaigns across a vast spectrum of mediums, ranging from massive brand initiatives (TV, OOH, print, and experiential) to fast-paced, always-on paid social and digital content.
• •Own the verbal brand standards and end-to-end writing process, setting an exceptional quality bar while remaining a hands-on writer, writing and reviewing copy to ensure emotional resonance, cultural relevance, and absolute brand alignment.
• •Direct and collaborate with external agencies and production partners, translating business briefs into clear creative strategies to streamline high-volume production demands.
• •Build, scale, and optimize repeatable creative systems and modular templates to enable your team to deliver fast-turnaround, localized digital ad campaigns at speed without sacrificing craft, taste, or brand consistency.

• •The expected base salary range for this full-time position across US locations is $210,000 — $259,000 USD.
• •Actual starting pay will be based on job-related factors, including exact work location, experience, relevant training and education, and skill level.
• •Waymo employees are also eligible to participate in Waymo’s discretionary annual bonus program, equity incentive plan, and generous Company benefits program, subject to eligibility requirements.