CRM Design Lead

Lead a team of CRM designers in Belgrade, ensuring quality and brand consistency across 150+ brands.

Collaborate with CRM and product design teams.

The role sits within the Advertising Design department.

BrainRocket’s BRO team comprises around 1,300 professionals delivering end-to-end tech products across Fintech, iGaming, and Marketing.

You will collaborate with CRM executive teams and product design teams (UI designers, product designers, artists, and art directors) to ensure visual output aligns with brand identity, product reality, and marketing goals.

## What you'll do

• •Lead and mentor a team of CRM designers, ensuring consistent quality across all outputs.
• •Act as the main quality gatekeeper for CRM visuals: review, approve, and refine banner creatives.
• •Ensure visual consistency with brand identity and product reality across 150+ brands.
• •Work closely with CRM executive teams and collaborate with product design teams.
• •Guide designers in choosing the right level of complexity and craft.
• •Provide art direction and feedback on composition, lighting, anatomy, and overall visual quality.
• •Step in hands-on when needed: adjust visuals, improve retouching, or fix critical design issues.
• •Present creative work and directions to VP of Brands and senior stakeholders.
• •Help the team balance performance-driven CRM needs with strong visual storytelling.

## Conditions

• •Modern office in New Belgrade.
• •24 vacation days annually.
• •6 sick days without medical certificate.
• •Premium Health Insurance (coverage up to 5,000 EUR annually).
• •Special occasion gifts: birthday, wedding, newborn.
• •Learning & Development budget (for conferences, courses, and certifications).
• •Corporate events: international parties, team buildings, activities.
• •Career growth opportunities in a fast-growing company.
• •Relocation package for international candidates.
• •Sports package (FitPass membership).
• •Language classes: Serbian & English (company-covered).

• •Proven experience as a Design Lead / Art Director / Senior Designer in iGaming, gaming, or entertainment industry.
• •Strong background in advertising design and visual storytelling.
• •Full professional fluency in written and spoken English.
• •Understanding of multi-brand environments with varying visual styles.
• •Hands-on design skills: advanced Photoshop, strong Figma workflow.
• •Ability to step in and improve visuals when needed.
• •Strong eye for composition, color, lighting anatomy, and visual correctness.
• •Experience working with AI-generated visuals and understanding their limitations.
• •Ability to collaborate cross-functionally with CRM teams and product design teams.
• •Strong communication skills and professional English proficiency.