Director, Brand & Content Strategy

• •**Brand strategy and positioning:** Lead the brand strategy across the business, ensuring we have a clear and differentiated position in the market. You'll define the brand vision and identity, and bring consistency and clarity across audiences, programs, and channels.
• •**Creative direction and execution:** Own the creative vision, setting standards for visual identity, messaging and storytelling, partnering with internal teams and external agencies to bring it to life.
• •**Content & Thought Leadership:** Drive Iterable’s content strategy, including flagship research, executive thought leadership, SEO content, and data-driven storytelling that amplifies our point of view with senior leaders (VP–C-suite).
• •**Integrated Brand Campaigns:** Lead integrated brand campaigns, driving the overarching narrative, creative concept, and market-facing storytelling that builds preference and elevates the brand.
• •**Measurement & Impact:** Define how brand impact is measured, including awareness, consideration, engagement, and influence on pipeline and revenue.
• •**Team Leadership:** Build and manage a high-performing team across brand strategy, creative, and content, fostering a culture of creativity, collaboration, and accountability.

• •Paid parental leave
• •Competitive salaries, meaningful equity, & 401(k) plan
• •Medical, dental, vision, & life insurance
• •Balance Days (additional paid holidays)
• •Fertility & Adoption Assistance
• •Paid Sabbatical
• •Flexible PTO
• •Monthly Employee Wellness allowance
• •Monthly Professional Development allowance
• •Pre-tax commuter benefits
• •Complete laptop workstation

The US base salary range for this position at the start of employment is $160,000 - $225,000. Within this range, individual pay is determined by specific US work location, as well as additional factors, including job-related skills, experience, relevant education or training, and internal equity considerations. The total compensation package includes variable pay, equity, plus a range of benefits, including medical, dental, vision, and financial.

• •10+ years of experience in brand, creative, or content leadership roles, ideally in B2B SaaS or high-growth technology companies.
• •Proven experience building and evolving a brand through a period of scale or market transition.
• •Strong strategic instincts paired with excellent creative judgment.
• •Experience leading teams and working with external agencies.
• •Ability to translate complex products into clear, compelling stories.
• •Comfort operating at both the strategic and executional level.
• •Strong executive presence and the ability to influence cross-functional partners.