Global Head of Growth - Consumer
9.0/10
Kraken
$192,000 – $300,000 USD
Remote
lead
about 2 months ago
cryptofintechmarketingweb3AISEOCRMdata analysis
AI Summary
The vacancy is well-structured with clear responsibilities, compensation, and requirements, but lacks direct company links.
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Description
What you'll do
- •Own the consumer growth P&L — NTU volume, payback period, 12-month LTV, and cohort quality.
- •Partner with the Consumer Product lead as a co-owner of the vertical’s revenue.
- •Lead and develop growth leads within your pod who own sub-verticals within the consumer portfolio.
- •Set strategy and priorities for horizontal functions serving your vertical — paid, lifecycle, onboarding, SEO, affiliate.
- •Drive go-to-market for new products and features with clear activation hypotheses, measurable targets, and fast iteration.
- •Build an AI-native production model where you and your pod produce performance creative, lifecycle emails, and campaign assets directly.
- •Maintain deep fluency in your user’s economics.
- •Set and defend interface-specific targets for payback, LTV, and activation.
Conditions
- •Fully remote company with Krakenites in 70+ countries.
- •Industry-leading security, crypto education, and world-class client support.
- •Equal opportunity employer with a focus on diversity and inclusion.
Requirements
- •10+ years in growth, consumer product, or GM roles where you owned a revenue number.
- •Demonstrated ability to operate as a business owner.
- •Experience operating in a matrix or cross-functional model.
- •Strong product instincts.
- •AI-native working style.
- •Experimentation discipline.
- •Data fluency at the operator level.
- •Track record of developing growth talent and leading pods or sub-teams.
- •Experience in consumer fintech, crypto, or other high-consideration categories.
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