Growth Content Manager (Sports & Prediction Markets)

Join Crypto as a Growth Content Manager focusing on sports and prediction markets. Drive impactful content strategies for major US sports and collaborate with various teams to enhance audience engagement and commercial performance.

• •Build and manage the sports content calendar across web, SEO/AEO, affiliate, social, and other distribution channels
• •Develop full funnel content plans around major US sports, including NFL, NBA, MLB, NHL, college football and college basketball
• •Identify topical opportunities around key fixtures, major sporting events, seasonality, betting interest and prediction market activity
• •Work with internal specialists across SEO/AEO, Paid, Affiliate, Social and Product to align content with channel priorities
• •Ensure content supports organic visibility across traditional search engines and AI answer surfaces, audience engagement, affiliate performance and conversion goals
• •Brief internal and external writers, editors and subject matter experts
• •Monitor content performance and use insights to improve planning, prioritisation and execution
• •Work with internal and external resources to support digital PR efforts
• •Set up detailed SEO and AEO tracking and reporting
• •Utilise and enhance AI content production workflows to speed up production
• •Collaborate on ASO production and reporting with internal stakeholders
• •Stay up to date with the latest developments across US sports, prediction markets, betting markets, SEO/AEO, affiliate and social media

• •Competitive salary and benefits package
• •Opportunity to help build and shape a high-growth sports and prediction markets content vertical
• •Flexible remote working policy
• •Collaborative and dynamic working environment with a focus on innovation and performance
• •Access to leading SEO, analytics, content and growth tools