Head of Affiliates

We are looking for a Head of Affiliates to develop the affiliate direction for an existing iGaming product, focusing on the casino vertical and traffic acquisition in CIS countries.

• •Develop and implement affiliate strategy for the casino vertical;
• •Enhance traffic acquisition in CIS countries;
• •Find, onboard, and develop new affiliate partners;
• •Work with the existing partner base;
• •Identify the most effective sources and models for traffic acquisition;
• •Test new channels, formats, and affiliate activities;
• •Negotiate with major partners, webmasters, teams, and networks;
• •Control the quality, volume, and effectiveness of attracted traffic;
• •Analyze FTD, deposits, retention, and other key metrics;
• •Formulate KPI and motivation system for the affiliate team;
• •Set up and optimize internal processes;
• •Hire and develop the team as the direction scales.

• •Salary + KPI;
• •Existing product and already formed partner base;
• •Opportunity to independently define the development strategy for the casino vertical;
• •Freedom to test new sources, models, and hypotheses;
• •Direct interaction with C-level;
• •Opportunity to form your own affiliate team;
• •Willingness to consider a leader along with their team;
• •Ability to directly influence the product and business results.

• •Relevant experience as Head of Affiliates in an iGaming product for 1-2 years;
• •Deep understanding of affiliate acquisition in CIS markets;
• •Own active base of partners and webmasters;
• •Ability to independently build the direction and be responsible for results;
• •Strong negotiation and management skills;
• •Understanding of affiliate platforms, postback, tracking, and analytics;
• •English language at least B2.