Head of Global Traffic Acquisition
6.0/10
NDA Project | International AI & Marketing Holding
Not specified
Remote
senior
13 days ago
aimarketingtraffic
AI Summary
The vacancy is well-defined but lacks compensation details, affecting overall attractiveness.
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Description
What you'll do
- •Lead and scale the global traffic acquisition / performance marketing direction
- •Manage traffic buying across multiple GEOs simultaneously
- •Build acquisition strategies for EU, US, LATAM, MENA, APAC, and emerging markets
- •Identify new traffic sources, arbitrage opportunities, and scalable acquisition channels
- •Own performance metrics including CAC, CPA, ROI, ROMI, LTV, and retention efficiency
- •Analyze auction dynamics, CPM/CPC fluctuations, conversion behavior, and traffic quality
- •Launch, test, and rapidly scale new acquisition hypotheses
- •Monitor global market trends, algorithm shifts, platform changes, and emerging acquisition opportunities
Conditions
- •Real influence on company growth strategy and scaling decisions
- •International markets and large-scale budgets
- •Opportunity to build and shape the direction almost from zero
- •Work at the intersection of AI, analytics, and performance marketing
- •Fast execution environment with minimal bureaucracy
Requirements
- •Strong hands-on (5+ years) experience in international traffic acquisition (EU/US markets required)
- •Deep understanding of the global performance marketing ecosystem
- •Expertise across Meta, TikTok, Google, Native, DSP, Programmatic, Affiliate ecosystems, and alternative traffic channels
- •Experience working with multi-GEO products and campaigns
- •Data-driven decision-making approach
- •Ability to operate effectively in fast-moving, high-growth environments
- •Strong advantage: experience in AI-first products, SaaS, affiliate ecosystems, ad-tech, or creator economy projects
- •Nice to Have
- •Strong network within the performance marketing ecosystem
- •Understanding of alternative / non-traditional traffic acquisition channels
- •Experience with AI automation, predictive analytics, or AI agents
- •Experience building internal media buying infrastructure from scratch
- •Strong market intuition and awareness of emerging traffic opportunities
- •Startup or high-growth company background
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