Allium

Head of Marketing

6.0/10

Allium

Not specified
Remote
lead
13 days ago
cryptomarketingweb3

AI Summary

The vacancy is strong in task clarity and requirements but lacks compensation details.

Check Match — Just drop your CV

See your fit for Head of Marketing in seconds.

Description

What You’ll Own

#### Brand & Positioning

  • •Define and own Allium’s narrative across segments: developers, crypto-native teams, TradFi/institutional buyers, and federal customers
  • •Distill complex data infrastructure into crisp, differentiated messaging that resonates with both technical and executive audiences
  • •Build the category story around trustworthy, production-grade blockchain data

#### Demand Generation & Pipeline

  • •Design and execute multi-channel campaigns that drive qualified pipeline in partnership with BDR, commercial, TradFi, and federal sales teams
  • •Own content strategy — technical blog posts, research reports, conference keynotes, developer docs, and case studies
  • •Stand up ABM motions targeting high-value accounts across financial services, fintech, and government verticals

#### Developer & Community Marketing

  • •Build Allium’s presence in the developer ecosystem — hackathons, API documentation quality, ecosystem partnerships, and community channels
  • •Create feedback loops between developer usage patterns and product/marketing messaging

#### Events & Ecosystem

  • •Own Allium’s presence at key industry events (Consensus, Token2049, Permissionless, DC Blockchain Summit, TradFi fintech conferences)
  • •Drive co-marketing with ecosystem partners across chains, wallets, and data tooling

#### Marketing Operations

  • •Build the marketing tech stack and measurement framework — from attribution to pipeline contribution
  • •Work closely with GTM leadership to align marketing KPIs with ARR targets

What We Offer

  • •**Medical, Dental, Vision, Life and AD&D insurance** - US folks get 100% coverage for Gold plans, 80% for dependents
  • •**Ownership** - Meaningful early-stage equity. Every full-time employee receives a stock option grant so you can share directly in Allium's upside
  • •**Time off** - Flexible, trust-based paid time off. We encourage people to take the time they need to recharge.

Requirements

What We’re Looking For

#### Required

  • •8+ years in B2B marketing, with meaningful time at a developer-facing infrastructure, data, or fintech company
  • •Demonstrated experience building marketing from early stage — you’ve done this before without a large team or big budget
  • •Deep understanding of the Web3/blockchain ecosystem — you can hold your own in conversations about L2s, on-chain analytics, DeFi, and institutional crypto adoption
  • •Strong written communication — you write well and can translate technical complexity into compelling narratives
  • •Data-driven mindset — you measure what matters and cut what doesn’t
  • •Track record of tight collaboration with sales/GTM teams, not operating in a silo

#### Preferred

  • •Experience marketing to both technical (developer/engineering) and institutional (TradFi, compliance, government) audiences
  • •Familiarity with on-chain analytics tools
  • •Background building developer relations or technical content programs
Loading similar jobs...