Head of Marketing (Mobile Apps)

Clario is seeking a Head of Marketing for Mobile Apps to drive growth across a diverse portfolio of global products. This leadership role focuses on scaling performance marketing and optimizing acquisition strategies. We are Clario, a consumer-focused company on a mission to make digital life easy. We’re here to create smart yet simple apps with a human touch, empowering better productivity, security, and lifestyles. With mature products used by millions worldwide and years of in-house product development, we're waiting to unleash your hidden talents and make you sparkle. Join us and let’s go together!

• •Define the overall marketing strategy across our portfolio of subscription-based mobile products and help teams turn goals into clear acquisition plans.
• •Own and optimize product-wide CPA at scale, with Meta Ads as the primary growth driver and a strong focus on efficiency and volume.
• •Scale acquisition through continuous experimentation, testing new UA channels and approaches beyond the core setup.
• •Oversee marketing performance tracking end-to-end, from portfolio-level P&L down to channel KPIs and CPA.
• •Lead, mentor, and grow the UA and Creative Production teams, supported with the right resources, tooling, and clear priorities.
• •Improve marketing processes and methodologies across teams, ensuring we use the best tools and latest industry practices.
• •Drive team performance through regular feedback, structured evaluations, and individual development plans.
• •Evaluate, test, and implement new MarTech tools and integrations to improve speed, insight, and scalability.

• •Competitive salary range of $12,500 – $21,250 USD.
• •Remote work opportunity.
• •Opportunity to lead and shape the marketing strategy for a growing company.