Head of Traffic / Head of Acquisition
8.0/10
International iGaming Company
$5,000 β $6,000 USD
Remote
lead
about 2 months ago
igamingtrafficPnLunit economicsROIantifraud
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Description
What you'll do
- β’Full responsibility for performance in the Russian market.
- β’Develop and implement traffic acquisition strategies.
- β’Manage the entire acquisition system focusing on ROI and scalability.
- β’Formulate and control PnL channels (CR, FTD cost, LTV, ROI, payback).
- β’Analyze anomalies, detect fraud, and ensure traffic quality.
- β’Manage affiliate and influencer/stream teams.
- β’Build KPI systems, reporting, and reconciliation.
Conditions
- β’Remote work format.
- β’Direct influence on the company's entire acquisition.
- β’Opportunity to restructure the team according to your strategy.
- β’Work at C-level with influence on product, bonus mechanics, and offers.
- β’High degree of autonomy and trust without micromanagement.
- β’Minimal bureaucracy and fast decision-making.
- β’Transparent system for influencing results and growth within the role.
- β’Income: 5,000β6,000 USD + KPI; negotiable for strong candidates.
Requirements
- β’3+ years experience as Head of Traffic / Head of Acquisition / Performance Lead in iGaming.
- β’Mandatory experience with the Russian market.
- β’Deep understanding of traffic sources and RU-segment specifics.
- β’Strong skills in PnL and unit economics.
- β’Experience managing budgets based on ROI.
- β’Understanding of antifraud processes and traffic quality control.
- β’Willingness to take responsibility for entire acquisition, not just individual channels.
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