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Overview
Waymo is seeking an International Brand Media & Analytics Manager to lead brand media strategies and campaigns, enhancing brand awareness and driving growth in a hybrid work environment. Waymo is an autonomous driving technology company with the mission to be the world's most trusted driver. Since its start as the Google Self-Driving Car Project in 2009, Waymo has focused on building the Waymo Driver—The World's Most Experienced Driver™—to improve access to mobility while saving thousands of lives now lost to traffic crashes. The Waymo Driver powers Waymo’s fully autonomous ride-hail service and can also be applied to a range of vehicle platforms and product use cases. The Waymo Driver has provided over ten million rider-only trips, enabled by its experience autonomously driving over 100 million miles on public roads and tens of billions in simulation across 15+ U.S. states. On the Waymo Marketing team, you will help to connect people with the magic and impact of Waymo's autonomous driving technology. Our team has the unique opportunity to not only grow Waymo's brand from the ground up, but to also build societal acceptance for autonomous driving technology for the first time in history. We build thoughtful marketing strategy, positioning, messaging and creative assets to deliver messages that matter to our audience, communicated through anything from video content, to social media interactions, to immersive physical experiences. We also shape Waymo's go-to-market initiatives, helping to transform Waymo into a thriving business with a growing user base.
What you'll do
- •Lead the strategy and deployment of high-impact brand media across digital and offline channels.
- •Oversee localized media campaign deployment across all global markets.
- •Partner on full-funnel media strategy alongside the Growth team.
- •Manage and track strategic allocation of brand media budget.
- •Guide global agency partners in developing media plans.
- •Work cross-functionally with growth and data teams.
Conditions
- •Salary Range £132,000 — £139,000 GBP.
- •Eligible for Waymo’s discretionary annual bonus program and equity incentive plan.
- •Generous Company benefits program, subject to eligibility requirements.
- •Travel requirements: As required, ~ 15%.