Large Supplier of Cable Products

Lead Contextologist in B2B Architect

8.0/10

Large Supplier of Cable Products

Not specified
Remote
mid
1 day ago
marketingtrafficYandex.DirectAmoCRManalyticsB2B marketing

AI Summary

The vacancy is well-defined with clear responsibilities and requirements, but lacks detailed compensation and company information.

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Description

What you'll do

  • Develop a strategy for attracting B2B audience (Search + Product + Retargeting)
  • Work with a matrix of 500+ SKUs through product advertising
  • Implement comprehensive analytics (Metrics + AmoCRM)
  • Weekly optimization and scaling of working connections

Conditions

  • Remote format
  • Ready analytical base (you don't start from scratch)
  • Fixed salary + bonuses for KPI
  • Pilot for 3 weeks → long-term contract
  • Opportunity to lead the contextual direction in the agency

Requirements

  • 2+ years of B2B experience (industrial goods, equipment, distribution)
  • Experience working with a large product matrix (from 500 SKUs)
  • Confident scaling of Yandex product advertising
  • Deep understanding of search advertising (operators, negative keywords, bid adjustments)
  • Experience with Yandex Advertising Network (specified semantics, site selection - NO auto-targeting)
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