P2P Financial Project

Lead Marketer in P2P Financial Project

7.0/10
P2P Financial Project
From $1,500 USD82.3% below market
Remote
mid
about 7 hours ago
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The vacancy is well-defined with clear responsibilities and requirements, but lacks some details on compensation and tech stack.

AI quality score6.9 / 10

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Overview

We are looking for a Lead Marketer to develop and implement a marketing strategy for a P2P financial project, focusing on sales funnels and traffic generation.

What you'll do

  • Develop and implement the marketing strategy of the project
  • Formulate growth hypotheses, test and scale working solutions
  • Understand product economics: CAC, LTV, ROMI, funnels
  • Participate in positioning and USP formation
  • Collaborate with management on goals and KPIs
  • Work with landing pages, optimize the site and user paths: CRO, UX
  • Improve conversions at all stages of the funnel
  • Participate in the project's SEO development: set tasks, control contractors
  • Set up and maintain end-to-end analytics: Yandex Metrica, goals, funnels
  • Analyze channel effectiveness and make data-driven decisions
  • Prepare regular reporting and statistics
  • Control and manage contractors: design, development, advertising

Conditions

  • Schedule 5/2
  • Remote work
  • Friendly and professional team
  • Salary from 150,000 rubles
  • Possible payments in USDT
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