Marketing Analytics Lead
8.0/10
Space307
$57,500 – $97,750 USD
Remote
mid
about 2 months ago
analyticsmarketingAppsFlyerGA4SQL
AI Summary
The vacancy is well-structured with clear responsibilities and salary, but lacks detailed KPIs and company profile information.
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Description
What you'll do
- •Lead the marketing analytics function: set priorities, build analytical processes, develop tools, and manage a team of analysts
- •Evaluate performance across brands, regions, countries, and traffic sources
- •Support marketing experiments end-to-end: from hypothesis design to results interpretation
- •Collaborate with other teams to develop and maintain multi-touch attribution (MTA) models
- •Collaborate with the BI team to build dashboards, automate reporting and streamline decision making
- •Analyze data from advertising platforms and internal systems to uncover growth opportunities
- •Present findings and actionable insights to leadership and cross-functional stakeholders
Conditions
- •A sense of team with mutual support and honest feedback
- •Attention and care with gifts for life milestones and insurance
- •Comfortable working conditions with remote work, flexible hours, and competitive pay
- •Company events including training courses, webinars, conferences, and team-building events
- •Professional growth opportunities with company-sponsored training and industry events
- •Opportunities to participate in hackathons, marathons, quests, and tournaments
Requirements
- •4+ years of experience in marketing analytics, including at least 1 year in a lead or senior analyst role
- •Proven experience managing a team, setting goals, prioritizing work, and developing talent
- •Strategic and analytical mindset with the ability to translate data into clear business recommendations
- •Advanced proficiency in statistics, specifically in causal inference methods
- •Proficiency in SQL
- •Hands-on experience with marketing data platforms (AppsFlyer, GA4, etc.)
- •Deep understanding of user acquisition funnels, attribution logic, and performance marketing metrics
- •Fluency in Russian and English
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