Marketing Lead (Make-Ready Editions)
7.0/10
Avant Arte
Not specified
Remote
senior
about 3 hours ago
designmarketingCRMSEOGoogle AdsMeta AdsShopify
AI Summary
The vacancy is well-structured with clear tasks and requirements, but lacks salary details and company links.
Description
Avant Arte seeks a Marketing Lead for Make-Ready Editions to manage marketing efforts and grow the platform into a multi-million euro business.
Avant Arte is a curated platform connecting leading artists and public arts institutions with a new generation of enthusiasts, collectors, and patrons.
We collaborate with exciting contemporary artists to create high-quality limited editions.
Our mission is to make discovering and collecting art more accessible, connecting artists, institutions, and audiences in meaningful ways.
## What you'll do
- •Own the marketing of exclusive collections with contemporary printmakers from positioning to execution.
- •Build strong relationships with artists and coordinate joint content and announcements.
- •Develop a repeatable launch playbook.
- •Manage Meta, Google, and emerging paid social accounts.
- •Drive CAC down while scaling spend.
- •Own email, segmentation, and the full post-purchase journey.
- •Shape the editorial voice and content program.
- •Build organic search into a meaningful acquisition channel.
- •Develop the brand story and grow an organic presence on social media.
- •Build the measurement stack and report to the business.
- •Identify and hire the team needed to support growth.
## Conditions
- •Generous equity allowance.
- •Private Healthcare (UK).
- •Enhanced pension contributions and parental leave policies.
- •25 days of holiday plus four extra company-wide days.
- •L&D budget of €1000 per year per employee.
- •Regular company socials.
- •Art loan scheme for employees.
Requirements
- •Multi-channel DTC marketing execution.
- •Strong commercial instincts.
- •Hands-on ability in paid ad platforms and email/CRM tools.
- •Taste and craft in creative briefing.
- •Comfortable working with artists and external partners.
- •Analytical rigor and dashboard creation.
- •Strong point of view and ability to challenge briefs.
- •4–6 years in a senior IC marketing role with ownership of growth outcomes.
- •DTC or ecommerce background.
- •Experience running paid social and lifecycle programs.
- •Bonus: experience in art, design, premium lifestyle, or interiors.
- •Bonus: familiarity with Shopify and modern DTC tools.
- •Bonus: experience managing agencies or direct reports.
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