Marketing Lead (Make-Ready Editions)
7.0/10
Avant Arte
Not specified
Remote
senior
about 2 months ago
designmarketingCRMSEOGoogle AdsMeta AdsShopify
AI Summary
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Description
What you'll do
- β’Own the marketing of exclusive collections with contemporary printmakers from positioning to execution.
- β’Build strong relationships with artists and coordinate joint content and announcements.
- β’Develop a repeatable launch playbook.
- β’Manage Meta, Google, and emerging paid social accounts.
- β’Drive CAC down while scaling spend.
- β’Own email, segmentation, and the full post-purchase journey.
- β’Shape the editorial voice and content program.
- β’Build organic search into a meaningful acquisition channel.
- β’Develop the brand story and grow an organic presence on social media.
- β’Build the measurement stack and report to the business.
- β’Identify and hire the team needed to support growth.
Conditions
- β’Generous equity allowance.
- β’Private Healthcare (UK).
- β’Enhanced pension contributions and parental leave policies.
- β’25 days of holiday plus four extra company-wide days.
- β’L&D budget of β¬1000 per year per employee.
- β’Regular company socials.
- β’Art loan scheme for employees.
Requirements
- β’Multi-channel DTC marketing execution.
- β’Strong commercial instincts.
- β’Hands-on ability in paid ad platforms and email/CRM tools.
- β’Taste and craft in creative briefing.
- β’Comfortable working with artists and external partners.
- β’Analytical rigor and dashboard creation.
- β’Strong point of view and ability to challenge briefs.
- β’4β6 years in a senior IC marketing role with ownership of growth outcomes.
- β’DTC or ecommerce background.
- β’Experience running paid social and lifecycle programs.
- β’Bonus: experience in art, design, premium lifestyle, or interiors.
- β’Bonus: familiarity with Shopify and modern DTC tools.
- β’Bonus: experience managing agencies or direct reports.
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