UC
Performance Marketing Manager
5.0/10
Unknown Company
Not specified
Remote
mid
about 9 hours ago
igamingmarketingGoogle AdsMeta AdsGA4BI systems
AI Summary
The vacancy is clear in tasks and requirements but lacks compensation details and company information.
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Description
What you'll do
- •Traffic channels - launching, managing, and scaling campaigns in Google Ads (Search, Display, PMax, UAC) and Meta Ads
- •Budget management - allocating spend between GEOs and channels
- •Deep analytics - monitoring CPA, ROI, LTV, retention, and payback, working with GA4, tracking, and BI systems
- •Testing and quality - continuous testing of hypotheses and creatives, strict quality control of traffic under compliance restrictions in regulated markets
- •Synchronization - close interaction with CRM, Product, Design, and Analytics teams
Conditions
- •Work with large budgets and the opportunity to launch products and new GEOs from scratch
- •No micromanagement - leading the direction
- •Resources for rapid hypothesis testing
- •Direct influence on profitability and product growth through performance acquisition
- •Strong analytical base and work without gray schemes
Requirements
- •Practical experience with Google Ads in gambling/betting for at least 3 years
- •Ability to systematically influence ROI
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