Public Relations Associate (Asset Management) - NY
6.0/10
Serotonin
Not specified
Remote
mid
about 2 months ago
cryptofintechmarketing
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Description
What you'll do
- •Contribute to marketing and communications campaigns, including strategy development, goal setting, tactical planning, research, and execution.
- •Identify and target media opportunities for client campaigns, including industry-specific outlets, high-profile platforms, podcasts, influencers, and video channels.
- •Craft compelling content such as press releases, pitches, and briefing materials.
- •Secure thought leadership opportunities for clients across podcasts, events, and media engagements.
- •Manage all stakeholders, both internal and external, ensuring seamless execution of campaign strategies.
- •Oversee all public relations activities, including handling media inquiries and founder requests.
- •Leverage and grow media relationships within business and industry sectors to maximize coverage.
- •Track, analyze, and report PR results, providing comprehensive post-campaign summaries.
- •Stay informed on industry trends impacting clients, recommending strategic communication adjustments as needed.
- •Provide support for crisis communications when required.
- •Ensure responsiveness to clients and teammates, fostering effective collaboration and timely project delivery.
Requirements
- •3-4 years of agency public relations experience, working with clients in sectors such as traditional finance, crypto, venture capital, or private equity.
- •Solid understanding of DeFi, L1/L2, Zk, and key blockchain protocols.
- •Genuine interest in and passion for working in the Web3 space.
- •Demonstrated success in leading and executing impactful public relations campaigns.
- •Established relationships with media outlets and influencers.
- •Exceptional writing and editing skills.
- •Willingness to travel when required.
- •Ability to excel in a fast-paced, dynamic environment.
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