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Overview
We are hiring a Senior Marketing Manager for a licensed iGaming brand in Denmark. This role involves shaping and executing the marketing strategy and driving operations for the local market.
What You'll Do
- •Own and manage marketing operations for the Danish market
- •Implement and develop the local marketing strategy, aligned with cultural, linguistic, and behavioral characteristics of the target audience
- •Coordinate campaigns and workflows across internal teams and external partners
- •Lead localization of creatives, messaging, and brand positioning
- •Work closely with affiliate, product, performance, PR, and platform teams
- •Represent the brand locally and build partnerships
- •Contribute to PR initiatives and act as a local brand ambassador
- •Analyze market performance and drive data-informed decisions
- •Ensure smooth execution of all ongoing marketing activities
What We're Looking For
- •5+ years of experience in digital marketing
- •2+ years in a senior / lead role with ownership of a local market
- •Experience in iGaming / betting or other highly competitive digital verticals
- •Strong operational marketing and project management skills
- •Proven experience working with agencies, partners, and cross-functional teams
- •Ability to evaluate creatives and adapt communication to local audiences
- •Strong analytical mindset and data-driven decision-making
- •Experience in regulated markets is a plus
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