Senior Product Director

Join Kindred Group as a Senior Product Director to lead product vision and strategy across multiple verticals in the iGaming and betting industry. The role is responsible for defining, driving, and executing the end-to-end product vision, strategy, and roadmap across key OBG verticals, including Sportsbook, Casino, Poker/Bingo, Player Account Management (PAM), and core platform capabilities (automation, integrations, scalability).

• •Product Vision & Strategy
• •Define and own a unified product vision across all verticals
• •Build a multi-product strategy maximizing customer lifetime value (LTV), engagement, and retention
• •Drive product differentiation and innovation across UX, features, personalisation, and content
• •Ensure regulatory compliance and responsible gaming by design
• •Translate market insights, data, and competitive intelligence into actionable strategy
• •Roadmap Ownership & Prioritisation
• •Own and prioritise a global product roadmap across all verticals
• •Balance short-term delivery vs long-term platform transformation
• •Establish clear product governance and prioritisation frameworks
• •Ensure alignment between business needs, tech capacity, and regulatory constraints
• •Delivery & Execution
• •Lead full product lifecycle: discovery → design → delivery → launch → optimisation
• •Ensure high-quality product requirements and specifications
• •Partner with Engineering to deliver scalable, secure, and high-performing platforms
• •Drive time-to-market, delivery excellence, and execution discipline
• •Platform & PAM Leadership
• •Own PAM evolution as a core strategic asset (account, wallet, compliance, lifecycle)
• •Ensure platform robustness, scalability, and modularity
• •Drive automation of processes, tooling, and operational efficiency
• •Manage key topics: payments, KYC, responsible gaming, fraud/AML integration
• •Customer Experience & Growth
• •Deliver a seamless, best-in-class customer journey across all products
• •Optimise conversion, engagement, and retention levers
• •Enable cross-product experiences (Sportsbook ↔ Casino ↔ Gaming)
• •Drive continuous improvement using data, experimentation, and insights
• •Cross-functional Leadership
• •Act as the central interface between Product, Tech, Trading, CRM/Marketing, Operations, and Compliance
• •Align stakeholders around roadmap priorities and delivery
• •Influence senior leadership and drive decision-making in a matrix organisation
• •Partnerships & Ecosystem
• •Lead or co-lead relationships with key suppliers and platform partners
• •Ensure alignment on product roadmap, performance, and innovation
• •Contribute to build vs buy decisions and ecosystem strategy
• •Performance Management
• •Own and track key product KPIs
• •Identify performance gaps and growth opportunities through data

• •Lead, structure, and scale a team of Product Managers / Owners / Analysts
• •Foster a high-performance, customer-centric, and data-driven culture
• •Build strong product governance, rituals, and processes
• •Develop talent and create clear accountability and ownership across domains

• •Experience
• •12+ years in Product Management, including senior leadership roles
• •Strong experience in iGaming / Sports Betting / Digital B2C platforms
• •Proven track record delivering complex, multi-product ecosystems
• •Technical & Domain Expertise
• •Deep understanding of: Sportsbook mechanics and platform, Gaming (Casino, Poker, Bingo) ecosystems, PAM / customer platforms (wallet, KYC, payments)
• •Strong knowledge of: Product operating models (Agile, product governance), Data-driven product management and experimentation, Platform architecture and scalability challenges
• •Leadership & Soft Skills
• •Strong strategic thinking and execution capability
• •Excellent stakeholder management (including executive level)
• •Ability to operate in a complex, multi-market regulatory environment
• •High level of ownership, resilience, and adaptability