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Overview
Join Chainalysis as a Social Media Manager to craft engaging content and strategies for the world's largest blockchain intelligence firm. Leverage your expertise in blockchain and social media to enhance visibility and engagement. Chainalysis is the blockchain data platform, making it easy to connect the movement of digital assets to real-world services. Powered by deep blockchain data and AI, organizations can investigate illicit activity, manage risk exposure, and develop innovative market solutions built on the industry's most trusted blockchain intelligence. Our mission is to build trust in blockchains, blending safety and security with an unwavering commitment to growth and innovation.
In this role, you’ll
- •Develop effective strategies for communicating on LinkedIn, X, and other platforms.
- •Design new methods for evaluating our posts’ performance on social media, iterating on what’s working, and fixing what’s not.
- •Write compelling social copy that translates complex blockchain topics for their target audience.
- •React quickly to news, identifying where Chainalysis can engage in the conversation.
- •Track performance across channels, distill what is resonating with each audience, and continuously refine our approach based on data.
- •Grow the visibility of Chainalysis executives through thoughtful social storytelling.
- •Maintain a high bar for editorial judgment, brand consistency, and accuracy in everything we publish.
We’re looking for candidates who have
- •5+ years of experience managing social media for a B2B technology, media, financial services, cybersecurity, or adjacent brand.
- •A deep understanding of blockchain, crypto, and associated technologies.
- •Exceptional writing and editing skills, with a clear sense of how to adapt output across platforms.
- •A track record of building social media strategies that increase engagement.
- •Comfort using analytics to evaluate performance, develop experiments and guide decisions about messaging.
- •A strong instinct for creating authentic voices that earns attention online.
Nice to have experience
- •Familiarity with blockchain analytics, financial crime, and regulatory subject matters.
- •Experience working cross-functionally with writers, designers, subject matter experts, and senior stakeholders.
- •Experience supporting executive profiles or expert spokespeople on social media.
- •Familiarity with policy and/or crisis communications.