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Overview
Looking for a Team Lead / Head of Buying to manage Facebook Ads traffic in high-risk verticals like gambling and forex. Responsibilities include team management, strategy formulation, and budget control.
Responsibilities
- •Be responsible for the team's results, set goals and KPIs, analyze results
- •Control lead costs, number of FTDs, ROI, conversion, and volumes
- •Formulate testing strategies for combinations/geos and scale volumes without losing ROI
- •Participate in hiring and onboarding new buyers
- •Build a system for testing new hypotheses
- •Standardize analytics and reporting
- •Control budget distribution
- •Identify and eliminate bottlenecks that hinder scaling volumes and profits
Conditions
- •Fixed salary + percentage of profit
- •Remote work format
- •Large budgets for scaling profitable combinations
- •Opportunity to quickly test new hypotheses, hire, and strengthen the team
- •Ability to test new countries, offers, and approaches
- •Fast decision-making process
Requirements
- •Strong experience in independently purchasing Facebook traffic, with a spend of $80k/month in the last 3-6 months
- •Experience managing a team of 3-5 traffic buyers
- •Current understanding of working with high-risk verticals
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