L
Team Lead / Head of Retention
8.0/10
LVLX-Partners
Not specified
Remote
lead
about 2 months ago
igamingmarketingCRMCustomer.ioA/B testingdata analysis
AI Summary
The vacancy is well-defined in tasks and requirements but lacks salary specifics and company information.
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Description
What you'll do
- •Develop CRM strategies including segmentation and lifecycle management.
- •Plan and launch CRM campaigns across multiple channels.
- •Optimize onboarding and retention flows.
- •Manage bonus and promo mechanics.
- •Create and maintain CRM content calendars.
- •Analyze CRM metrics and conduct A/B testing.
- •Coordinate with design, copywriters, BI, and tech teams.
- •Report on CRM effectiveness and suggest optimizations.
Conditions
- •Competitive salary discussed during the interview.
- •Stable bi-weekly salary payments.
- •Flexible work schedule (5/2 with flexible start).
- •20 working days of vacation, 4 days off.
- •Fully paid sick leave/vacation.
- •Partial compensation for education/medical after probation.
- •Remote work.
- •Access to MyBook corporate library.
Requirements
- •Experience in CRM within iGaming.
- •Experience with tier 2 and tier 3 geographies.
- •Strong product logic and understanding of LTV and retention.
- •Knowledge of CRM platforms like Customer.io.
- •Data analysis skills.
- •Ability to build hypotheses and conduct A/B testing.
- •Systematic approach and decision-making skills.
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