Coins.ph

User Growth Operations - Coins.ph

6.0/10

Coins.ph

Not specified
Remote
mid
6 days ago
fintechmarketingtechSQLTableaudata analysis

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Description

What you'll do

  • Develop user segmentation models based on user risk preferences, asset holdings, trading behavior, and transaction frequency
  • Identify behavioral differences between high-potential users, high-net-worth users, and low-quality or incentive-driven users, and design differentiated growth and conversion strategies
  • Monitor and optimize key financial growth metrics including deposit conversion rate, first trade completion rate, net asset inflow, and product penetration
  • Conduct attribution analysis to evaluate user lifetime value (LTV), customer acquisition cost (CAC), and long-term ROI across channels
  • Propose growth hypotheses based on data insights, design and execute A/B testing experiments, and take ownership of experiment outcomes
  • Deeply participate in localized operations by researching local financial habits, payment behaviors, and user scenarios to improve product and operational strategies
  • Collaborate closely with Product, Data, and Operations teams to continuously improve user growth funnels and conversion efficiency

Requirements

  • 1-3 years of experience in Growth Operations, User Growth, Product Operations, or related fields
  • Experience in fintech, payments, brokerage, banking, or digital financial services is preferred
  • Hands-on experience running end-to-end data-driven growth experiments
  • Strong logical thinking with the ability to break down complex growth goals into actionable strategies and measurable metrics
  • Good understanding of user behavior, conversion funnels, lifecycle management, and growth KPIs
  • Strong ownership mindset with the ability to work independently and drive results
  • Proficient in SQL, Tableau, and other data analysis tools
  • Passionate about localized operations, user insights, and financial product growth
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