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Overview
Join Checkr as a Web Optimization Manager to drive website experimentation, improve conversion rates, and contribute to business growth through data-driven strategies. Checkr is a fast-paced and collaborative company focused on driving growth through innovative website strategies.
What you’ll do
- •Own the testing roadmap. Drive website experimentation that improves conversion rates and measurably contributes to business growth.
- •Use data to drive growth. Identify revenue-driving content (customer stories, pricing, webinars) to deploy strategically across key website touch-points to drive business growth.
- •Elevate website UX. Partner across teams to improve experiences for our key audiences, including small business customers, enterprise customers, individuals, and partners.
- •Optimize conversion paths. Own high-intent landing pages, forms, and navigation flows, reducing friction at every step of the buyer's journey.
- •Grow traffic and conversion. Create engaging website content and experiences that align with marketing and business objectives.
- •Partner cross-functionally. Align website tests and initiatives with broader business goals while helping to shape the overall experimentation strategy.
- •Own measurement and reporting. Build the processes to track website performance and key metrics, translating insights into growth recommendations.
- •Drive multi-product growth. Lead experimentation across Checkr's portfolio, designing and running tests that accelerate adoption and growth for newly launched products.
What we offer
- •A fast-paced and collaborative environment
- •Learning and development allowance
- •Competitive cash and equity compensation, and opportunity for advancement
- •100% medical, dental, and vision coverage
- •Up to $25K reimbursement for fertility, adoption, and parental planning services
- •Flexible PTO policy
- •Monthly wellness stipend
- •In-office perks and hub locations: Denver, CO; San Francisco, CA; Nashville, TN; and Santiago, Chile (in-office 3+ days a week)
What you bring
- •3+ years of relevant experience in website strategy, conversion rate optimization (CRO), or a similar role, with a proven track record of driving measurable growth through data-driven strategies.
- •Deep proficiency with web analytics and A/B testing platforms (VWO, Omni, or similar).
- •Strong analytical and problem-solving skills, with the ability to translate data into actionable insights and influence stakeholders effectively.
- •Hands-on experience with content management systems (Storyblok, WordPress, or similar).
- •Strong working knowledge of digital marketing channels (SEO, SEM, ABM, and others).
- •Experience with HTML and CSS is a plus.
- •An A-player mindset with a strong bias for action: you raise the bar, move with urgency, stay resilient through ambiguity, and take ownership to deliver meaningful outcomes.
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