Web3 Product Marketing Manager

Join Improbable as a Web3 Product Marketing Manager to shape the narrative and growth of a new prediction protocol in the blockchain space. This remote full-time role involves hands-on marketing strategies and product positioning. At Improbable, we build and scale ambitious AI and Web3 ventures shaping the next generation of the internet. We’re hiring for a venture building a next-generation blockchain for real-time, large-scale applications, designed to overcome the speed and cost limitations of traditional blockchain infrastructure. The technology is fast, cost-efficient and fully EVM-compatible, enabling developers, creators and communities to build immersive products with greater ownership and interoperability.

• •You’ll shape the positioning, launches and growth activity that help a prediction protocol stand out and gain traction.
• •Own the positioning and messaging for the prediction protocol end to end, including what it is, who it’s for, why it matters and what makes it different.
• •Turn complex product strengths into clear, credible narratives for traders, builders and partners.
• •Lead go-to-market for major launches, product milestones, partner activations and incentive-led moments.
• •Define and run the marketing roadmap in partnership with product and community leads, making sure launches, campaigns and content build on each other.
• •Grow the audience through always-on programmes that expand the qualified builder base.
• •Run customer and market research with traders, builders and KOLs, and feed those insights back into product, pricing and creative.
• •Brief and create content that earns attention in Web3, from launch threads and research-led content to explainer assets, dashboards, KOL kits and conference materials.
• •Partner with comms on press, podcasts and thought leadership that reach the audiences that matter most.