Employer Branding & Communications Specialist

Join Evolution as an Employer Branding & Communications Specialist to enhance our employer brand in Brazil and support recruitment initiatives. Evolution is expanding in Brazil and we are searching for a Employer Branding & Communications Specialist with strong marketing background to support the development and establishment of Evolution's employer brand in Brazil.

• •Develop and execute employer branding initiatives aligned with Talent Acquisition priorities and hiring targets.
• •Create campaigns to increase candidate awareness, engagement and application volume.
• •Support high-volume recruitment campaigns across digital and offline channels.
• •Translate our Employee Value Proposition (EVP) into clear, attractive and locally relevant candidate communications.
• •Identify new opportunities, partnerships and channels to expand our candidate pipeline.
• •Plan and execute paid and organic recruitment marketing campaigns.
• •Coordinate recruitment advertising across social media, digital platforms and other sourcing channels.
• •Work closely with Talent Acquisition to understand hiring needs, candidate profiles and recruitment priorities.
• •Monitor campaign performance and optimize initiatives based on candidate inflow, conversion and hiring results.
• •Support recruitment events, job fairs, referral campaigns and other candidate attraction initiatives.
• •Create and coordinate content for social media, recruitment campaigns, career channels and internal communication initiatives.
• •Develop communication materials such as social media posts, videos, presentations, flyers, banners and recruitment assets.
• •Maintain a consistent employer brand voice and visual identity across candidate touchpoints.
• •Coordinate content calendars and ensure timely delivery of campaigns and communication materials.
• •Partner with internal teams and external agencies/vendors when necessary.
• •Track key Employer Branding and Recruitment Marketing metrics, including reach, engagement, applications, candidate inflow, conversion and cost per applicant/hire.
• •Prepare regular reports on campaign performance and recommend improvements.
• •Use data and candidate insights to continuously optimize attraction strategies.
• •Support Talent Acquisition in understanding which channels and campaigns generate the strongest recruitment results.

• •Previous experience in Employer Branding, Recruitment Marketing, Communications, Marketing or Talent Acquisition Marketing.
• •Experience managing digital campaigns and social media channels.
• •Strong content creation and copywriting skills.
• •Ability to manage multiple projects and deadlines simultaneously.
• •Strong organizational skills and hands-on execution mindset.
• •Comfortable working in a fast-paced, high-volume recruitment environment.
• •Data-driven approach and ability to analyze campaign performance.
• •Strong communication and stakeholder management skills.
• •Fluent Portuguese and professional English.