Head of Sales

ICON Finance is seeking a Head of Sales to build and scale sales operations from scratch in a remote full-time role. Competitive salary and benefits offered. ICON Finance is a B2B financial service: OTC, wire transfers, crypto-fiat operations. We are growing rapidly and looking for someone to build sales from scratch, sell personally, and eventually create a team to do the same.

• •Months 1–6 (Operational Phase):
• •Full audit of current sales state: conversion, average check, bottlenecks — documented and presented to CEO
• •Define ICP and outbound strategy from scratch
• •Personal pipeline: outreach, discovery calls, commercial proposals, closing (initially done personally)
• •Work with objections in real negotiations
• •Identify upsell opportunities with existing clients
• •Clean handover of clients to Operations after closing — without loss of information
• •Coordination with Legal/Compliance and Finance
• •Transfer insights from clients to Product
• •Months 6–12 (Scaling Phase):
• •Hire and develop 2–3 sales managers (hunters and farmers)
• •Create sales playbook: qualification logic, scripts, deal stages, work with objections
• •Develop partnership and agency channels for acquisition
• •Sustainable, predictable pipeline with regular reporting to CEO

• •Main metric - profit per deal and growth of B2B client base, not turnover. Specific targets agreed at the start.
• •Leading indicators: number of discovery calls per week, volume of active pipeline ($), outreach contacts per week.
• •Final indicators: new B2B clients per month, closed deals, average check (goal: $50K+), margin per deal (%), team plan fulfillment (%) — after hiring.

• •Work format: full-time, fully remote. No micromanagement — you are responsible for results, not hours.
• •Salary: $2,000 – $3,000 / month (depending on experience)
• •Bonus: tied to results (agreed at the start)
• •Probation period: 3 months
• •Vacation: flexible system — +5 days each quarter, up to 20 days available at any time, unused days carry over.
• •Sick leave - unlimited, no questions for the first 5 days.
• •Training: 50% of course costs compensated by the company by default, up to 100% with a business case. Internal training fully covered.
• •Workspace: coworking compensation up to 200 USDT per month — submit a receipt, receive with salary.
• •Business trips: economy class flights, comfortable accommodation, per diem of 40 EUR per day.
• •Bonuses: birthday bonus (automatically, depends on grade), work anniversary bonus (increases each year).
• •Referral program — bring someone to the team, receive 50% of their first monthly salary after passing the probation period.
• •Direct access to founders, quick decisions, no corporate layers.

• •3–5+ years in B2B sales, Senior level with personal deal closure, not just team management
• •Experience building a sales funnel from scratch - without ready infrastructure, warm leads, or scripts
• •Experience managing a team of sales managers
• •Understanding of the fintech/crypto market at the product level: OTC, wire, crypto-fiat
• •Experience with AI tools in daily processes (ChatGPT, Claude, AI CRM, etc.)
• •Strong negotiation skills, experience with large checks ($50K+ per deal)
• •Independence - set tasks for yourself, do not wait for micromanagement
• •English B2+ (written and spoken, for client work)