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Overview
Looking for a Regional CMO to scale regional growth through acquisition, performance, and data-driven approaches in high-risk B2C sectors.
Responsibilities
- •Responsible for GGR growth in the region through marketing
- •Scale acquisition and develop marketing channels
- •Manage performance, affiliate, influencer, CRM, and brand marketing directions
- •Optimize marketing investment efficiency
- •Analyze results and redistribute budgets based on data
- •Adapt marketing strategy to local market specifics
- •Launch and test new hypotheses for growth
Conditions
- •Full relocation package to Cyprus
- •Housing payment for the entire work period
- •Legalization, insurance, and an extended benefits package
- •Work format: Remote / Hybrid / Relocation of choice
Requirements
- •Experience in high-risk B2C (iGaming, Betting, Crypto, Web3, Forex)
- •Strong expertise in performance marketing and acquisition
- •Experience managing large marketing budgets
- •Deep understanding of analytics, unit economics, and key metrics (CAC, ROI, LTV)
- •Experience scaling workflows and launching new channels
- •Understanding of both performance and brand marketing
- •High decision-making speed and hypothesis testing
- •Experience working in complex and emerging markets
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