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Overview
Join our growing CRM team as a Senior Retention Manager to lead the Retention direction and influence key business metrics in a remote iGaming B2C product.
Responsibilities
- •Independently design, implement, and test automated and event-driven trigger scenarios.
- •Influence business metrics: grow Retention Rate, LTV, ARPU, NGR while tightly controlling Bonus Cost.
- •Build personalization, frequency management, logic, and manage database load.
- •Conduct data-driven processes: formulate hypotheses, run A/B tests, and perform deep cohort post-analysis.
- •Create a seamless CJM in collaboration with product, analytics, and content teams.
Conditions
- •Remote work from anywhere in the world (base timezone GMT+3).
- •Employment under a B2B contract, income in USD.
- •Paid vacation (20 working days) and sick leave.
- •Coverage of 70% of training expenses after the probation period.
Requirements
- •4+ years of experience in CRM/Retention (iGaming, Fintech, GameDev) with proven ownership of the direction.
- •Independence in analytics: ability to work with data without constant involvement of the BI team.
- •English language proficiency from B2.
- •Experience in migrating or implementing CRM platforms is a plus.
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