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AI quality score3.8 / 10
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Overview
We are looking for an experienced Team Lead Content to lead the content team and ensure effective communication with users in international markets.
What you'll do
- ā¢Lead and develop the content team: participate in hiring, onboarding, training, and evaluating employee performance.
- ā¢Build and scale content production processes, ensuring high quality and meeting deadlines.
- ā¢Transform brand and content strategy into clear action plans, goals, and KPIs for the team.
- ā¢Control the unified tone of voice, quality, and relevance of content across all communication channels and GEOs.
- ā¢Develop and implement content initiatives for user retention, VIP segment, client reactivation, tournaments, promotions, and other marketing activities.
- ā¢Analyze content effectiveness, make data-driven decisions, and optimize resource allocation within the team.
- ā¢Seek new opportunities for growth and improvement of user experience through content.
- ā¢Collaborate closely with CRM, SMM, Design, Product, and VIP teams to create consistent client communication.
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