Associate Director / Director of Marketing
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Overview
Btse is seeking a Director of User Operations to enhance user lifecycle performance across its global platform, focusing on retention, activation, and user data. BTSE Group is a leading global fintech and blockchain company that is committed to building innovative technology and infrastructure. BTSE empowers businesses and corporate clients with the advanced tools they need to excel in a rapidly evolving and competitive market. BTSE has pioneered numerous trading technologies that have been widely adopted across the industry, setting new benchmarks for innovation, performance, and security in fintech.
Responsibilities
- •Team Leadership: Directly manage and provide strong, hands-on leadership to assigned marketing operations workflows, events, social media, and community teams.
- •Execution & Accountability: Act as the primary operational engine within your managed marketing functions, enforcing high accountability, rigorous tracking, and strict adherence to project deadlines without compromise.
- •Workflow Optimization: Translate marketing strategies into actionable operational workflows, optimizing resource allocation, and streamlining internal processes to maximize team output.
- •Cross-Functional Oversight: Oversee the end-to-end planning, execution, and quality control of assigned events, social media campaigns, and community growth initiatives.
- •Performance Metrics: Define, monitor, and optimize key performance indicators (KPIs) across all managed functions to ensure alignment with overall business growth.
- •Stakeholder Collaboration: Partner closely with the SVP of Marketing and cross-functional leaders to identify operational bottlenecks and implement swift, effective solutions.
- •Culture Driver: Cultivate a high-performance, resilient, and results-oriented team culture by setting an example of high commitment and strong work ethic.
Perks & Benefits
- •Competitive total compensation package
- •Various team building programs and company events
- •Comprehensive healthcare schemes for employees and dependants
- •And many more! Apply and let us tell you more!
Requirements
- •8+ years of experience in general marketing management, marketing operations, or growth roles within tech, e-commerce, fintech, or fast-paced global environments.
- •Full professional fluency in both English and Mandarin Chinese (both written and verbal) is strictly required.
- •Deep, foundational understanding of core marketing principles, campaign dynamics, and operational frameworks.
- •Proven track record of managing and scaling cross-functional teams with direct people-management responsibility.
- •An ultra-strong execution-focused and result-oriented mindset; highly resilient and comfortable making firm decisions under intense pressure.
- •Assertive leadership style with a proven ability to push teams forward, challenge excuses, and hold team members strictly accountable to timelines and deliverable quality.
- •Excellent communication and stakeholder management capabilities.