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Overview
Join BetConstruct as a Junior Product Analyst to define product metrics and build analytics frameworks that impact revenue and retention in the iGaming industry. SoftConstruct is on a search for a new player to join our team.
Responsibilities
Product Analytics Strategy
- ā¢Define and maintain the product analytics roadmap aligned with business objectives.
- ā¢Establish standardized KPIs for sportsbook, casino, retail, payments, CRM, and promotional mechanics.
- ā¢Lead the development of product health dashboards and performance monitoring frameworks.
Data-Driven Decision Making
- ā¢Translate business questions into analytical models and measurable insights.
- ā¢Provide deep analysis on user behavior, funnels, retention, churn, betting patterns, bonus efficiency, and feature adoption.
- ā¢Identify growth opportunities and areas of product optimization.
Experimentation & Optimization
- ā¢Design and oversee A/B testing frameworks and experimentation methodology.
- ā¢Measure impact of new features, pricing strategies, promotions, and UI/UX changes.
- ā¢Validate hypotheses using statistical analysis and structured experimentation.
Cross-Functional Collaboration
- ā¢Partner closely with Product, BI, Marketing, CRM, Risk, Trading, and Finance teams.
- ā¢Act as a strategic advisor to Product Managers during roadmap planning and prioritization.
- ā¢Support executive leadership with high-level performance insights and forecasting.
Data Infrastructure & Governance
- ā¢Work with Data Engineering teams to ensure reliable data pipelines and event tracking.
- ā¢Improve tracking accuracy and data quality across platforms.
- ā¢Define clear metric documentation and data dictionaries.
Requirements
- ā¢5+ years of experience in Product Analytics, Data Analytics, or Business Intelligence
- ā¢Strong SQL proficiency (advanced level)
- ā¢Experience with BI tools (Tableau, Power BI, Looker, Metabase, etc.)
- ā¢Strong understanding of experimentation (A/B testing, statistical significance)
- ā¢Experience working with large-scale user data and transactional systems
- ā¢Ability to translate analytical findings into business recommendations
- ā¢Strong communication and presentation skills
- ā¢Experience working in fast-paced product organizations
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